Within the Channel manager there are wide range of reports across 4 categories
Insights
General
Booking Engine
Opportunities
Within Evo, you will also have access to Analytics. A platform built to help businesses analyse their data - offering tools to explore, query, and visualise data so users can make informed, data-driven decisions.
For more information on Evo Analytics Click here
INSIGHTS: High-level business intelligence and channel performance
Business overview Shows production over the last two weeks with customisable date ranges
Channel Insights An in-depth report on channels performance, with an option to compare date ranges (i.e Y1 to Y2)
Nights Understand the number of nights booked
Revenue See how much revenue each channel is generating
Bookings View number of bookings received, and how each channel is performing
Average Rate See the average rate booked within the searched date range
Average Lead Shows the average number of days guests are booking prior to arrival date
Average Stay Calculates the average number of nights stay
Room Type See how each room is performing
GEO Understand where your bookers are located
Promo Code View the performance of each promo codes
POS (Point of Sale) Highlights where the booking was made (e.g SwiftAssist bookings, the source is SwiftBook and the POS is SwiftAssist - this provides more accurate data)
Time Slot Summary See what are popular booking time slots
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GENERAL: Detailed operational reports across bookings, revenue, guests
Bookings Shows revenue sources, room nights, and booking channels
Base Rate Data Report Displays room types, rates, and restrictions
Channel Rates Overview of Availability, Rates and Restrictions applied to Channel
Room Revenue Breakdown of bookings and revenue per room type
Room Type Wise Report Highlights popular room types and revenue
Rate Plan Shows performance of rate plans on OTAs
Lead Time Shows performance broken down by booking window, 1–28 days, 29–60 days, and 60+ days
Guest A report of guests and their booking count
Booking Cancellation View cancellations received
Matrix Production Report Shows a quick snapshot of your property's revenue and occupancy performance
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BOOKING ENGINE: Direct booking analytics, packages, promos and upsells
Packages Understand how each package is performing
Extras Booked View what extras are being booked, and what is popular
Promo Code Bookings See the number of bookings for each promo code and revenue performance
Analytics Shows visitor traffic and conversions
Newsletter Subscription See what guests have chosen to subscribe to your newsletter
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OPPORTUNITIES: Market insights and OTA optimisation recommendations
Booking.Com Opportunities See what business opportunities are available to your property on Booking.Com
Market Insights Understand the demand in your properties region
TIPS
Use the Lead Time Report to plan promotions for early or last-minute bookers.
Analyse the Promo Code Report to evaluate marketing campaign effectiveness.
Use the Room Revenue Report to identify high-performing inventory.